Twitter CEO Elon Musk has dropped further hints about his ambition to transform the social media platform into an “everything app” that will include features like payment services and video chat.
Just one week after Twitter merged with Musk’s company X Corp, the tech billionaire tweeted the letter, “X,” which in previous remarks he described as the name for his future “everything app.”
Musk has previously discussed how the United States lacks the equivalent of the “everything apps” that are commonly available in Asia. Such apps combine multiple services like social networking, payment processing, and chat as well as video games, streaming, grocery shopping, and ride-sharing.
In a tweet a month before taking over Twitter, Musk said purchasing the social media company will accelerate the creation of “X, the everything app.” In a follow-up tweet, Musk said Twitter will likely accelerate X “by 3 to 5 years.”
According to Breitbart tech editor Allum Bokhari, there are other signs that Musk’s plans are already underway.
In late January, Investing reported that Twitter applied for the regulatory licenses necessary to operate a payment processing service in the US.
Additionally, Bokhari believes Musk’s “cavalier approach” to the current Twitter brand is also a foreshadowing of his plan to rebrand Twitter into “X” or some other name. Recently, Musk temporarily removed the Twitter blue bird logo and replaced it with a picture of “doge,” the symbol of the Dogecoin cryptocurrency and a popular dog meme. This week, Musk had the “w” in Twitter painted in white on the sign outside of Twitter headquarters in San Francisco, making it appear as if the sign reads “titter.”
While Musk plans to integrate multiple features into one app, other companies appear to be heading in the same direction as well.
Currently, Musk’s Twitter is in a dispute with the newsletter platform Substack over its upcoming rollout of a short-form content platform similar to Twitter called “Notes.”